Max Session Notes, Day 1

Harold Combs

Notes writeup:

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“Top Performing Mobile Applications”

Panel:
- Allesandro Pace
- Darren Osadchuck
- Dale Rankin -> Moket
- Scott Janousek

Alessandro (BORING)

  1. Keep UI simple
  2. Keep memory below 70%
  3. Use name/value pairs in lieu of XML where possible
  4. XMLSocket where possible

Daren (very low-key and monotone but obviously competent):

  1. Optimize loops
  2. Prefer the deprecated function calls ( in lieu of Math.* ) functions
  3. Remap your keypad
  4. Record Keystrokes on CS4 using Device Central’s device set

Scott (seemed nervous):

  1. Demote on-device testing–Nokia RDA or www.deviceanywhere.com
  2. Device Profiling – use FPSMonitor or ASProf Component
  3. Work with data informats that make sense–loadVars, SWX,
  4. Buy my book (pfft!)

Dale Narnkie (natural speaker/entrepreneur):
Summary: Here’s how to monetize and be successful.

“Developer/Designer Deep Dive”

Summary: “Developers and Designers are different, but share many of these 8 skills.” Success involves understanding how each member of the team adds value.

8 Areas:
- software architecture
- scripting and coding
- Data organization & modelling
- Structuring content
- Motion & audio
- interaction Design
- Layout Design
- Visual Design

Net: Designers often write code out of necessity. Developers often do design tasks out of necessity. Some disciplines straddle the fence.

Flash Catalyst–allows designers to not write code

Case studies presented:
- Cross-media interactive content
- Flex app using “Gumbo”
- Ajax Web app